The Genius of Caring

PROJECT BRIEF
The Genius of Caring is a web based interactive story sharing project that features documentary portraits of those whose lives have been touched by Alzheimer’s and other caregiving intensive diseases. The site also allows users to contribute to our story archive, the Care Gallery. The project offers a uniquely intimate glimpse into the caregiving experience and creates an intimate portrait of a community connected through compassion.
geniusofcaring.com
CREATIVE DIRECTOR: Banker White
DOCUMENTARY PRODUCER: Anna Fitch
CAMPAIGN PRODUCER: Chris Riley
ASSISTANT EDITOR: Sam Clevenger
ORIGINAL SCORE: Tyler Strickland
STILL PHOTOGRAPHY COURTESY OF: Elinor Carucci
INTERACTIVE TEAM: Nicole Sorochan,Corbin Ching,Charles Neigum – One Net Marketing
INTERACTIVE DESIGN: Bela Spoher, protrigga.com
STORY CONSULTANT: Sarah Kramer
interactive documentary © 2014

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